Royal Warrant

Royal Warrants are awarded to companies that have been providing support to the Royal Compound with their products or services. It is a specific prestigious form of recognition and gratitude. The decision to award Royal Warrants is made by HRH Crown Prince Alexander II the Head of the Royal House. All the details regarding the use of the Royal Warrant, are regulated by separate rules and contracts.

Royal Purveyors are allowed to display the Royal Coat of Arms with the words “By appointment to HRH Crown Prince Alexander II” on the packaging of their products. Royal Warrants are regulated by Contract and valid for a year, which may be extended or terminated by both sides. Termination can occur at any time if certain conditions are not met.

The tradition of Royal Warrants exists in all European Monarchies. In the Kingdom of Yugoslavia, it was used for the first time during the reign of HHis Majesty King Alexander I (Crown Prince Alexander’s grandfather), and it has now been re-introduced.