TRADITIONAL CHARITY FASHION SHOW AT THE WHITE PALACE

Belgrade, 14 February 2011 – HRH Crown Princess Katherine Foundation in cooperation with Mrs. Radmila Hrustanovic and Modelling Agency Fabrika hosted tonight at the White Palace the seventh Humanitarian Fashion Show, traditionally held on St. Valentine’s Day.

His Royal Highness Crown Prince Alexander greeted the guests. Crown Princess Katherine couldn’t be present due to urgent obligations in the United States of America.

This year the fashion show presented the latest Lebo Couture collections of the renowned French designer Christopher Le Bo, 2011 spring/summer collection of “P…S… fashion” Serbian fashion house, and jewellery designer Predrag Tomasevic, with Jucy couture collection. All proceeds from the Fashion Show will benefit the Health Centre “Studenica” in Kraljevo by purchasing a vehicle for people with disabilities. Christophe Le Bo donated 1 of his dresses to this noble cause, while P.S. Fashion donated 3 dresses.

The Crown Prince welcomed guests and expressed his satisfaction with the humanitarian efforts that the citizens of the Serbian capital showed tonight.

Beside His Highness, speeches were delivered by Mrs. Radmila Hrustanovic, Mr. Ljubisa Simovic, Mayor of Kraljevo, Dr. Dragan Arsic, Director of “Studenica” Health Centre and Mrs. Vesna Mandic, Founder of Modelling Agency Fabrika.

Christophe Le Bo

This true blue “Breton”, born at the very tip of Europe, will be indelibly marked with this region and its heritage rich in crafts and powerful imaginative spirit.

Self-educated with a highly personal approach, Christophe Le Bo first worked as a stylist for movies and television what gave him the opportunity to meet many artists who inspired and encouraged him to launch his own label.

All his exceptional creations are made in his favorite fabrics such as silk, damasks, chiffon and lace. Lace is crafted into the motifs and Christophe adores so much that he made one the emblem of his brand.

Christophe Le Bo has an international recognition with his couture and his collections are presented in Europe, Middle East, USA, Ukraine and China.

Today Christophe Le Bo would like to expand its network of retail outlets to serve as a showcase for his world and his creations of couture and accessories.

P….S….fashion

Collections of P. ... S. ... fashion are for the last 15 years synonymous for quality, a bit forgotten and underestimated romance, and original style.

Eternal and constant inspiration of this brand is a woman in all aspects of modern life, ready to respond to all requests she is challenged with.

What makes a P. ... S. ... lady different is that she managed to retain femininity and sophistication which is still her greatest asset.

Their distinctive stores, minimal in colours with superior interior designs, flooded Serbia and neighbouring countries and have become an indispensable and unavoidable domestic brand.

Juicy couture

Tomasevic Jewellery

Juicy couture is known worldwide for its urban fashion with a touch of high end quality materials and craftsmanship. Juicy Couture is a very stylish but at the same time casual line of apparel that is based in California and can be found in high end department stores, usually in larger cities such as New York City -- You can find them in stores such as Bloomingdales and Saks Fifth Avenue. From recently is available in Belgrade in Tomasevic Jewellery retail stores.

Juicy Couture's label has reached the heights of such labels as Gucci, Guess and DKNY. This was accomplished by a brilliant marketing ploy. They cultivated relationships with the Hollywood community and invited top celebrities such as JLO, Cameron Diaz and Madonna to shop for Free. Then they had these famous women have their pictures taken with these items and this concept raised the label to the status of, "Chic Couture."

Sponsor of the event was NIS GAZPROM NEFT

Partners of the event: AIR FRANCE, hotel CRYSTAL and DPC

Make up: MAX FACTOR

Hair: Grupa L’ultima

Media sponsors: TV Avala, TV Enter, TV Happy, Politika, Bazar, nadlanu.com.

The Fashion Show was supported by:

Alpine d.o.o, Beogradska Pekarska Industrija, Biotech International, Special hospital Gornja Trepca, Carnex, Coka Cola HBC Srbija a.d., Mr. Dragan Pejic, Mr. Danilo Zatezalo, Energodata, FAP Priboj, Grafix, Grand Casino, Harsko Metals, Hotel In, Hayatt Regency, ITM, Law Office Karanovic and Nikolic, Ms. Ljiljana Pejic, Butchery Nedeljkovic, Media centar, Novonordisk Farma, Municipalitz Novi Knezevac, Paroko Medikal, Bakery Trpkovic, Radix, Ms. Radmila Mrdovic, RPK Novi Sad, Sika, Mr. Spiridon Mihail Vlakos, Mr. Tahir Hasanovic, Tigar AD, Tropik, Videx, Belgrade Fair, Embassy of the Sovereign and Military Order of Malta, Embassy of Hungary, Embasy of Slovenia, KPMG,